Founded in Chongqing in 1993 and developed nationwide, Longfor Group Holdings Limited (stock code: 960) was listed on the Main Board of the Hong Kong Stock Exchange in 2009, selected as a constituent stock of the Hang Seng Index in 2021, listed in the Fortune Global 500 for three consecutive years, and ranked in the Forbes Global 2000 for 13 consecutive years.

Longfor Group has built a high-quality development model, focusing on three major segments, namely development, operation and service, forming a "1+2+2" business pattern, giving full play to the synergistic effect of the five major channels, namely real estate development, commercial investment, long-term rental apartment, property management and intelligent construction, and realizing a comprehensive layout in the first-tier cities and second-tier high-energy cities. At the same time, Longfor continues to improve the operating capacity of each channel to achieve endogenous growth with positive operating cash flow, and continuously optimize the quality of assets to achieve sustainable development.

Property Development

Since 1998, Longfor has developed more than 1,200 projects, with a total GFA of over 230 million square meters and delivery of over 950,000 housing units and has been awarded the "Top 10 Real Estate Developers in China in terms of Comprehensive Strength" for 12 consecutive years. Longfor's ingenuity in space construction has created benchmark products such as Glory of Galaxy, Glory of Thrones, Lightyear, Platinum Island, and other residential and composite businesses, and the quality of its construction has received recognition from both inside and outside the industry.

Business Operation

With "Paradise Walk" and "Starry Street" as its main product series, Longfor’s commercial properties is committed to its strategy of focusing on both light and heavy assets and has realized a grid layout of the first-tier and second-tier high-energy cities. As of the end of December 2023, Longfor has opened a total of 88 shopping malls with more than 6,600 brands.

Xiaoyaozhou Asset Management originated from the former rental housing segment of Longfor Group, and is a new flagship brand of asset management derived from the extensive business categories accumulated by Longfor Group based on its past operational business segments. "Xiaoyaozhou Asset Management" is positioned as a "full-cycle and full-format asset management operator", covering six major businesses: rental housing "Goyoo", industrial office "Blue Engine", serviced apartment "Hsiafei Mansion", dynamic commercial district "Hybrid Space", maternity hospital "Youyou Baby", and elderly apartment "Ever Spring".

Property Service

Longfor Intelligent Living fully empowers property management and commercial operations with advanced technology. Longfor Intelligent Living carries out standardised property services in 13 major business sectors in over 100 cities, with customer satisfaction rates exceeding 90% for 15 consecutive years. As of December 2023, the property management segment of Longfor Intelligent Living has approximately 3.25 million owners and provides commercial operation services to 88 shopping malls.

Longfor Smart Manufacturing integrates Longfor Group's full-industry development experience and industry-leading digital technology capabilities to help build smart cities. Up to now, Longfor Smart Manufacturing has acquired more than 90 construction management projects with a total GFA of more than 16 million square meters, and has established good cooperative relationships with Chinese central state-owned enterprises, local platform companies, AMCs, insurance companies, and universities and colleges, including Dajia Investment, China Railway City Development and Investment Group, China Oriental, and Tsinghua University, Ant Group, etc.

Social Responsibility

As one of the constituents of the Hang Seng ESG Index, Longfor Group has been actively fulfilling social responsibilities and has gained significant market recognition for its environmental protection, social responsibility, corporate governance, public welfare and charitable activities,  and has won the "China Charity Award", the highest government award in China's public welfare and charitable activities for two consecutive years, and the MSCI ESG rating for the year 2023 has been upgraded by two levels to “AA”. The Longfor Foundation has successively carried out various assistance programs around the whole life cycle in the fields of one old and one young, rural revitalization, and education assistance. Up to now, Longfor Group, its founders and Longfor Foundation have donated more than RMB1.9 billion to the society.

In the future, Longfor will adhere to the high-quality development model, focusing on customers' needs, taking technology as the driving force, and continuously upgrading the development, operation and service capacity of urban space, With the persistence of practicing the concept of "For You Forever", Longfor will continue to create comfortable space and provide warm service to consumers. Also, Longfor will heartily fulfill consumers with more diversified experience and extend development space for business partners, with a view to become a customer-centric space creation service provider.